Preview Questions Marketing Specialist (Real Estate) | Role Specific Skill

Question 1: How can a marketing specialist use content to build trust with potential real estate clients?

Which action should you take?

Choose only one option

By using complex language that confuses the audience

By providing informative, transparent content that answers questions and solves problems

By avoiding direct communication and only relying on automated tools

By focusing only on aggressive sales tactics

Question 2: How can a marketing specialist use storytelling in real estate marketing campaigns?

Which action should you take?

Choose only one option

By focusing solely on technical descriptions of properties

By weaving compelling narratives about properties, neighborhoods, and homebuyers' journeys, creating emotional connections

By using vague stories that don't resonate with the audience

By focusing only on price reductions and discounts

Question 3: How can analytics tools be used to refine digital marketing strategies for real estate properties?

Which action should you take?

Choose only one option

By relying on intuition and avoiding data-driven decision-making

By tracking user behavior, analyzing conversion rates, and adjusting strategies based on data

By using analytics only to track website traffic and ignoring engagement

By focusing solely on paid ads and ignoring organic traffic insights

Question 4: When managing a real estate content campaign, which is the best way to evaluate the content quality over time?

Which action should you take?

Choose only one option

By monitoring the amount of paid ads used

By tracking engagement metrics and conversions

By counting the number of posts made each month

By measuring the production cost of content

Question 5: How does social media marketing support search engine optimization (SEO) for a real estate business?

Which action should you take?

Choose only one option

It decreases SEO ranking by increasing bounce rates

It only helps with local SEO and not organic traffic

It has no impact on SEO as it is only a platform for engagement

Social media activity can drive traffic to the website, increasing its visibility and improving search rankings

Question 6: When using Google Ads for a real estate campaign, which bidding strategy is best for maximizing conversions?

Which action should you take?

Choose only one option

Target Impression Share

Manual CPC bidding

Target ROAS (Return on Ad Spend)

Cost Per Click (CPC)